From data analysis to delivery...

...using experience, thoughtfulness, clarity
and creativity to meet your goals.

Articles and White Papers.

( 2009/2010 | 2008 | Prior to 2008 )


2009

February	Writing the New Rule Book   Marketing financial services in adversity
	The Winds of Change   New developments roil the card industry
	The Return of Rewards   There's a lot of life left in this old dog
July	Crisis? What Crisis?   Look closer: not everyone is struggling
	Getting the Rewards Right   Different folks? Different strokes
October	Beauty - or the Beast?   To cut, or to invest. That's the question
December	Survival of the Fittest   Rewards programmes evolve, too
	Handle with Care   Some thoughts on merchant-funded rewards programmes

2010

January	Plus ça Change...   Marketing basics stay the same
March	Who Needs Payment Cards?   Payments yes, cards maybe not

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